Brief & Outcome
Artiqaz Jewellery held an exclusive launch event May 20, 2015 at the Domain Hotel to raise awareness about the brand’s introduction to Bahrain. The country's fashion industry got even more glamorous with a new brand all the way from the United Kingdom. Artiqaz Jewelry showcased its three collections of nature-inspired, handcrafted jewellery for sale at a 15% discounted price. Attendees enjoyed light bites, beverages and an exceptional shopping experience as they perused through the display of unique pieces.
Nida Arshad, the young designer and entrepreneur, approached Obai & Hill to plan her launch event. Our account representatives worked with Arshad to plan an elegant event, attract the press and influencers, and ultimately raise as much awareness and hype about her brand as possible.